{"id":8712,"date":"2025-07-30T12:57:36","date_gmt":"2025-07-30T12:57:36","guid":{"rendered":"https:\/\/alumni.sze.hu\/en\/?p=8712"},"modified":"2025-07-30T12:57:37","modified_gmt":"2025-07-30T12:57:37","slug":"digitalisation-in-tourism-sze-hosts-international-summer-university","status":"publish","type":"post","link":"https:\/\/alumni.sze.hu\/en\/digitalisation-in-tourism-sze-hosts-international-summer-university\/","title":{"rendered":"Digitalisation in Tourism: SZE Hosts International Summer University"},"content":{"rendered":"\n<p>Created: 2025.07.23. 13:19<\/p>\n\n\n\n<p><strong>Sz\u00e9chenyi Istv\u00e1n University organised a tourism-focused summer university for international and Hungarian students within the framework of the Central European Exchange Programme for University Studies (CEEPUS). The ten-day programme welcomed not only Hungarian participants but also young people from Montenegro, Slovenia, Poland, Serbia, Slovakia and Moldova.<\/strong><\/p>\n\n\n\n<p>Sz\u00e9chenyi Istv\u00e1n University places great emphasis on education and research within international academic networks. This year, too, it contributed to the activities of the sustainable tourism and agriculture network of CEEPUS (Central European Exchange Programme for University Studies). The network comprises 31 institutions from 16 countries working together to support student development by providing mobility opportunities and organising specialised programmes and competitions. As part of this cooperation, members announce a summer university each year, and this year, the institution in Gy\u0151r had the honour of hosting it.<\/p>\n\n\n\n<p>The programme entitled\u00a0<em>\u201cThe Future of Tourism \u2013 Digital Tools and Technological Solutions\u201d<\/em>\u00a0welcomed 26 young participants from outside Hungary, coming from Montenegro, Slovenia, Poland, Serbia, Slovakia and Moldova. The event, which concluded on 14 July, featured presentations by Hungarian and international professionals, University lecturers and researchers from various fields of tourism, sharing their practical experiences and research findings. In addition to professional lectures, the students also took part in hands-on workshops, working in teams on a case study provided by AquaWorld Budapest. Their task was to identify a specific problem and offer proposed solutions using digital tools, methods and technologies.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"925\" height=\"616\" src=\"https:\/\/alumni.sze.hu\/en\/wp-content\/uploads\/2025\/07\/image-15.png\" alt=\"\" class=\"wp-image-8713\" srcset=\"https:\/\/alumni.sze.hu\/en\/wp-content\/uploads\/2025\/07\/image-15.png 925w, https:\/\/alumni.sze.hu\/en\/wp-content\/uploads\/2025\/07\/image-15-300x200.png 300w, https:\/\/alumni.sze.hu\/en\/wp-content\/uploads\/2025\/07\/image-15-768x511.png 768w, https:\/\/alumni.sze.hu\/en\/wp-content\/uploads\/2025\/07\/image-15-18x12.png 18w\" sizes=\"(max-width: 925px) 100vw, 925px\" \/><\/figure>\n\n\n\n<p><em>At the end of the ten-day programme organised by Sz\u00e9chenyi Istv\u00e1n University, participants presented the results of their group work in closing presentations. (Photo: Andr\u00e1s Adorj\u00e1n)<\/em><\/p>\n\n\n\n<p>The ten-day course was complemented in the afternoons by leisure programmes, professional excursions and fieldwork. Participants visited the AquaWorld Budapest water park, the Festetics Palace in Keszthely, the VisitBalaton 365 destination management office, the Pannonhalma Archabbey, and the University\u2019s Mosonmagyar\u00f3v\u00e1r campus.<\/p>\n\n\n\n<p>At the closing event, Dr \u00c9va Happ, the main organiser of the programme, said it was exciting to work with such a culturally diverse group.&nbsp;<em>\u201cWe had a motivated group of students; it became clear already during the first consultation that these were open-minded young people eager to develop, who had come to Gy\u0151r. According to the feedback, both the professional and leisure programmes were rated excellent, and the participants had a great time,\u201d<\/em>&nbsp;she explained. She added that from an organiser&#8217;s point of view, the event was also a significant success, in which the University\u2019s support played an important role.&nbsp;<em>\u201cThe students are taking home valuable experiences related to the digitalisation of tourism, which we examined both theoretically and practically,\u201d<\/em>&nbsp;said the lecturer of the Kautz Gyula Faculty of Business and Economics. She revealed that next year\u2019s summer university will be organised in Croatia by the Central European network.&nbsp;<\/p>\n\n\n\n<p>According to M\u00e1rk\u00f3 Szedl\u00e1k from Serbia, the programme provided an excellent opportunity for international networking and broadening his knowledge<em>. \u201cI had visited Sz\u00e9chenyi University before, and I was sure that I would once more gain great experiences. And so I did \u2014 the past ten days were fantastic,\u201d<\/em>&nbsp;said the PhD student of the University of Belgrade. He added that besides the study trips, he also really enjoyed the workshops, and is leaving Gy\u0151r with only positive memories.<\/p>\n\n\n\n<p>Nata\u0161a Petrovi\u0107, a student from the University of Montenegro, said she met like-minded, open and curious young people from various academic backgrounds during the course.&nbsp;<em>\u201cI really enjoyed that we could take part in so many study trips \u2014 the visits were interesting and interactive. We also had plenty of time for the group task, which was a particularly exciting challenge,\u201d<\/em>&nbsp;she said. She noted that as a tourism student, the use of technological solutions, artificial intelligence and other modern tools was a new area for her, so she feels she gained useful skills.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Created: 2025.07.23. 13:19 Sz\u00e9chenyi Istv\u00e1n University organised a tourism-focused summer university for international and Hungarian students within the framework of the Central European Exchange Programme for University Studies (CEEPUS). The &#8230;<\/p>\n","protected":false},"author":21,"featured_media":8713,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Digitalisation in Tourism: SZE Hosts International Summer University - SZE Alumni \u2013 Sz\u00e9chenyi Istv\u00e1n Egyetem<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alumni.sze.hu\/en\/digitalisation-in-tourism-sze-hosts-international-summer-university\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digitalisation in Tourism: SZE Hosts International Summer University - SZE Alumni \u2013 Sz\u00e9chenyi Istv\u00e1n Egyetem\" \/>\n<meta property=\"og:description\" content=\"Created: 2025.07.23. 13:19 Sz\u00e9chenyi Istv\u00e1n University organised a tourism-focused summer university for international and Hungarian students within the framework of the Central European Exchange Programme for University Studies (CEEPUS). 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